Fallacy Alarm

Fallacy Alarm

🔎Whirlpool: The best bet on a revival of the housing market?

The stock is trading at less than 3x mid-cycle earnings and the company has a distinct competitive advantage through their domestic manufacturing footprint.

Rene Bruentrup's avatar
Rene Bruentrup
May 15, 2026
∙ Paid

There are about 150 million homes in the US. Combining existing and new home sales, only 4.6 million of these homes got a new owner in the last twelve months. That’s a turnover rate of just 3%. At this rate, the average home gets a new owner only once in almost 33 years.

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Homeowners are trapped by ultralow mortgage rates which they don’t want to give up.…

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